German pharmacies are launching a multi-month protest campaign against years of stagnant remuneration. The initiative aims to raise awareness among policymakers and the public about the economic pressure threatening patient care.
Beiersdorf expands its Health Care portfolio with two invisible wound care formats, specifically targeting consumers who avoid traditional plasters. The launch reinforces Health Care as a strategic growth pillar.
The current flu wave is mainly affecting unvaccinated younger people. An increasing number of pharmacies are providing vaccinations and helping to stabilize healthcare services.
CONCORDIA is modernising its digital presence by selecting DEPT® as a strategic partner for a new cloud-based experience platform focused on usability, accessibility and performance.
Pfizer will broadcast a public webcast featuring CEO Albert Bourla as part of the 2026 J.P. Morgan Healthcare Conference. A replay will be available after the event.
STADA’s Global Head of Communications, Frank Staud, is assuming additional global responsibility for the newly established Government Affairs function. The move strengthens STADA’s country-specific approach to engaging with policymakers worldwide.
Since 1956, Apotheken Umschau has stood for clear, evidence-based health information. Its 70th anniversary reflects on medical progress while focusing firmly on the future.
Boehringer Ingelheim has once again been certified as a “Global Top Employer 2026” by the Top Employers Institute. The award particularly recognizes the company’s holistic wellbeing program.
ABDA begins a new agency partnership with GUD.berlin. The collaboration focuses on strategic communication and the expansion of social media activities.
As the year draws to a close, we would like to express our sincere thanks to our community. The editorial team is taking a break for Christmas and wishes you a Merry Christmas and a successful start to the New Year.
The DiGA e-prescription pilot reveals significant shortcomings in the redemption process. The SVDGV calls for targeted adjustments before a nationwide rollout.
The ZAW expects continued growth in the German advertising market in 2025, but warns of clearly declining momentum. Economic uncertainty and a lack of political growth impulses are increasingly weighing on the industry.
With its new campaign “Your Twin Needs You,” the AKB Foundation highlights the life-saving importance of stem cell donation and calls on people to register. Emotional donor–recipient stories show how genetic twins save lives.
Roche has started the move-in process for its new Diagnostics Innovation Center in Penzberg, marking a strong commitment to the future of medical research. Around 1,000 employees will develop groundbreaking diagnostic solutions there.
On December 1, 2025, the Federal Ministry of Health launched its new information campaign on the electronic patient record. The initiative aims to build trust, clarify open questions, and significantly increase ePA usage.
At the 2025 Health Care Day, the “Good Health 2030” initiative presented its comprehensive results report to Federal Minister of Health Nina Warken, outlining concrete reform approaches for a sustainable and modern healthcare system.
This year’s Herbert Lewin Award recognizes two scientific studies offering new insights into the role of medicine and medical professionals during the Nazi era. The award underscores the importance of historical analysis and remembrance culture.
STADA has appointed Ole Wendler Pedersen as its new Executive Vice President Legal and General Counsel. With more than two decades of international experience, he is set to further enhance the company’s global legal organization.
FUNKE becomes an official cooperation partner of the awareness campaign colourUp4RARE and supports the #ZebraChallenge for Rare Disease Day 2026. The goal is to increase visibility, understanding and tangible improvements for people with rare diseases.
With a new nationwide campaign, the Federal Ministry for Family Affairs is drawing attention to the growing societal challenge of loneliness and showing how small gestures can strengthen everyday connection.
