70 Years of Apotheken Umschau: Health Knowledge in Transition
Since 1956, Apotheken Umschau has stood for clear, evidence-based health information. Its 70th anniversary reflects on medical progress while focusing firmly on the future.
Boehringer Ingelheim Recognized Again as Global Top Employer
Boehringer Ingelheim has once again been certified as a “Global Top Employer 2026” by the Top Employers Institute. The award particularly recognizes the company’s holistic wellbeing program.
Agency Change at ABDA
ABDA begins a new agency partnership with GUD.berlin. The collaboration focuses on strategic communication and the expansion of social media activities.
Thank you and outlook: We are taking a break for Christmas
As the year draws to a close, we would like to express our sincere thanks to our community. The editorial team is taking a break for Christmas and wishes you a Merry Christmas and a successful start to the New Year.
DiGA E-Prescription Pilot Reveals Need for Improvement
The DiGA e-prescription pilot reveals significant shortcomings in the redemption process. The SVDGV calls for targeted adjustments before a nationwide rollout.
ZAW Forecast 2025: Growth Continues but Loses Momentum
The ZAW expects continued growth in the German advertising market in 2025, but warns of clearly declining momentum. Economic uncertainty and a lack of political growth impulses are increasingly weighing on the industry.
Your Twin Needs You: AKB Launches Emotional Campaign Against Leukemia
With its new campaign “Your Twin Needs You,” the AKB Foundation highlights the life-saving importance of stem cell donation and calls on people to register. Emotional donor–recipient stories show how genetic twins save lives.
Milestone: Roche Begins Move into New Diagnostics Innovation Center
Roche has started the move-in process for its new Diagnostics Innovation Center in Penzberg, marking a strong commitment to the future of medical research. Around 1,000 employees will develop groundbreaking diagnostic solutions there.
ePA? Of Course! New BMG Information Campaign Launched
On December 1, 2025, the Federal Ministry of Health launched its new information campaign on the electronic patient record. The initiative aims to build trust, clarify open questions, and significantly increase ePA usage.
Health Care Day 2025: Results Report Presented
At the 2025 Health Care Day, the “Good Health 2030” initiative presented its comprehensive results report to Federal Minister of Health Nina Warken, outlining concrete reform approaches for a sustainable and modern healthcare system.
Herbert Lewin Award Presented in Berlin
This year’s Herbert Lewin Award recognizes two scientific studies offering new insights into the role of medicine and medical professionals during the Nazi era. The award underscores the importance of historical analysis and remembrance culture.
STADA appoints Pedersen as General Counsel
STADA has appointed Ole Wendler Pedersen as its new Executive Vice President Legal and General Counsel. With more than two decades of international experience, he is set to further enhance the company’s global legal organization.
FUNKE becomes partner of colourUp4RARE
FUNKE becomes an official cooperation partner of the awareness campaign colourUp4RARE and supports the #ZebraChallenge for Rare Disease Day 2026. The goal is to increase visibility, understanding and tangible improvements for people with rare diseases.
New Federal Initiative: Germany Gets Fit Against Loneliness
With a new nationwide campaign, the Federal Ministry for Family Affairs is drawing attention to the growing societal challenge of loneliness and showing how small gestures can strengthen everyday connection.
Germans Fear Cancer and Dementia the Most
A new DAK study shows that cancer and dementia remain the top concerns among Germans, while health literacy continues to decline. Men, in particular, make too little use of preventive screenings.
Pharma Germany Expands Its Board
Pharma Germany elected three new board members at its 71st General Assembly. The expansion aims to further strengthen the association’s strategic position.
Focus Salon 2025: United Against Violence Against Women
At this year’s Focus Salon in Berlin, representatives from politics, media, and civil society discussed femicides and new strategies to protect affected women. The event sends a clear signal against indifference.
COPD: Detect Early, Live Better
COPD affects millions in Germany – many are unaware of their condition. World COPD Day highlights the importance of early diagnosis and modern care pathways.
dm launches its own mail-order pharmacy
dm is preparing to launch its own mail-order pharmacy, expanding its role as a healthcare provider. At the same time, the company is accelerating its investments in digitalization, omnichannel services, and store modernization.
A New Companion for People Living With Multiple Myeloma
The new GSK initiative “BACK TO YOU” offers practical support, inspiration and emotional guidance for people living with Multiple Myeloma and their families—especially during relapse phases. A card set, a video podcast and active social media channels accompany patients on their path back to greater strength.