Return to Serviceplan: Jan-Philipp Jahn to Become CEO of Serviceplan Germany Starting July 2025

Serviceplan Group has announced that Jan-Philipp Jahn will become CEO of Serviceplan Germany as of July 1, 2025. He will lead the agency’s German operations under the Serviceplan label, together with Chief Creative Officer Till Diestel, Chief Strategy Officer Stefanie Kuhnhen, and Chief Financial Officer Holger Scharnofske. Jahn will report to Markus Noder, who oversees Serviceplan agencies globally.

This appointment marks a return to familiar territory for Jahn. From 2006 onward, he held several key international positions at Serviceplan, including Managing Director in China and General Manager in the Middle East (Dubai). He later became CEO of GREY Germany, and in 2022 joined McCann, where he rose to CEO of McCann Worldgroup Germany. Since 2021, he has also served on the board of Germany’s communications agency association GWA.

Florian Haller, CEO of the Serviceplan Group, welcomed the return:

“We’re incredibly happy to have Jan-Philipp back. I value his empathetic leadership style, his deep understanding of clients, and his passion for innovation. He’s a perfect fit for our ÜberCreative mindset.”

Markus Noder also emphasized the strategic significance:

“With Jan-Philipp and Till Diestel, we’ve formed a strong, modern leadership duo for the vital German market. My own focus continues to be on expanding our international footprint as an independent agency group.”

Jan-Philipp Jahn shared his excitement:

“I’m truly happy to return to Serviceplan. The brand is very well positioned, and I’m drawn to the entrepreneurial and creatively driven environment. I’m looking forward to working with new colleagues, reconnecting with old friends, and contributing to bold ideas for challenging market dynamics.”

The Serviceplan brand includes all of the Group’s Creative & Content agencies. In Germany, major clients include Lufthansa, ZDF, Bitburger, Techniker Krankenkasse, and Rügenwalder Mühle. In 2024, Serviceplan achieved its strongest year ever in German creative rankings.