Image: Boehringer Ingelheim International GmbH

New Website “Life with Glioma” Launched

By Montana Wagner

With “Life with Glioma,” Servier Germany introduces a new, science-based information platform for individuals affected by low-grade, IDH-mutated gliomas. The website provides guidance from diagnosis through follow-up care.

dm launches its own mail-order pharmacy

By Montana Wagner

dm is preparing to launch its own mail-order pharmacy, expanding its role as a healthcare provider. At the same time, the company is accelerating its investments in digitalization, omnichannel services, and store modernization.

A New Companion for People Living With Multiple Myeloma

By Montana Wagner

The new GSK initiative “BACK TO YOU” offers practical support, inspiration and emotional guidance for people living with Multiple Myeloma and their families—especially during relapse phases. A card set, a video podcast and active social media channels accompany patients on their path back to greater strength.

Local Pharmacies Move into the Spotlight

By Montana Wagner

gesund.de is elevating the local presence of community pharmacies and demonstrating how digital reach and personal in-store service can reinforce one another. The new Joint Marketing Campaign actively involves around 30 pharmacies in its development and execution.