Innovation und Networking: expopharm 2025 unites the industry
From September 16–18, 2025, expopharm in Düsseldorf will bring together new exhibitors, forward-looking formats, and a strong network for the pharmacy and healthcare sector.
Image: Avoxa – Mediengruppe Deutscher Apotheker GmbH
Green ePrescription: Digital Recommendation with Added Value
Pharma Germany launches a nationwide campaign to promote the Green ePrescription. The goal: to strengthen trust and usage among doctors, pharmacies, and patients.
Say Goodbye to the Sleep Monster
ResMed uses creative visuals and an online test to help people uncover the root causes of their sleep issues – and defeat the Sleep Monster.
Crisis of confidence in the healthcare system
The new “BCN Deutschland-Puls” study reveals a worryingly low level of trust in the healthcare system and policy among the population. Digital solutions are welcomed, but data protection concerns and vaccination scepticism remain.
Philine Ahrdorf Joins FSA Board
Dr. Philine Ahrdorf has been elected to the board of the FSA. Her commitment strengthens integrity and transparency in the pharmaceutical industry.
New CEO at PARI Group: Dr. Stefan Seemann Takes Over
As of July 1, 2025, Dr. Stefan Seemann has taken over as CEO of the PARI Group. The new leadership structure strengthens the strategic direction for the future.
Healthcare marketing 2025: efficient and data-driven
In 2025, marketers will increasingly rely on smart targeting and omnichannel concepts to achieve maximum impact with shrinking budgets.
Dawn Health Secures €11.5M to Scale Globally
Dawn Health secures €11.5 million in funding to scale its digital health platform and product suite for global pharma companies through its SaaS model.
New Leadership at the BKK Dachverband
Anne-Kathrin Klemm is now the sole Chair of the BKK Dachverband. With her experience and reform-focused vision, she stands for continuity and renewal.
Swiss Pharmacies Focus on Skin Health
With the campaign “Skin Health: Consultation and Treatment”, Swiss pharmacies are setting a strong example for prevention and expert support in dealing with skin issues.