Electronic Patient Record: Little Demand in Pharmacies
The electronic patient record (ePA) has so far attracted little interest in pharmacies. According to a survey, only 13 percent of patients ask their pharmacy team about it.
Image modified: ABDA - Bundesvereinigung Deutscher Apothekerverbände e. V.
Veranova Appoints Joe Torres-Ocasio as COO
Veranova has appointed Joe Torres-Ocasio as its new Senior Vice President and COO. He will lead global manufacturing and supply chain operations.
Serviceplan and GWI bring Human Insights to Sōkosumi
Serviceplan Group and GWI join forces: With the new “GWI Spark” agent, reliable Human Insights are now directly accessible on Sōkosumi.
DOUGLAS Group launches “WELCOME TO BEAUTIFUL”
With “WELCOME TO BEAUTIFUL,” the DOUGLAS Group launches an international brand campaign platform that celebrates diversity, inspiration, and self-expression.
Leadership Change at DONNA and myself
On December 1, Veronika Schaller will take over as editor-in-chief of DONNA and myself. Dr. Sabine Hofmann is stepping down after many successful years.
ulrich medical strengthens German sitting volleyball team
ulrich medical supports the German women’s sitting volleyball national team as a sponsor, strengthening inclusion and equal opportunities in sports.
New Era: Bayer chooses IPG as global creative partner
Bayer Consumer Health has chosen the Interpublic Group as its new global full-service agency partner. The integrated model will boost efficiency and strengthen brand trust worldwide.
Tenderness in Breast Cancer: Pfizer launches awareness campaign
Pfizer’s “Tenderness in Breast Cancer” campaign supports women with metastatic breast cancer and opens an honest dialogue about intimacy and sexuality.
Invoca launches new AI solution for TV und Video Marketing
Invoca launches an AI solution that enables agencies and marketing teams to measure the direct revenue impact of CTV, TV, and video campaigns.
Beurer launches new sonic toothbrushes on Oral Health Day
Beurer’s new sonic toothbrushes SC 30 and SC 50 combine modern technology, sustainability, and stylish design – launched on Oral Health Day.