Thursday, April 16, 2026
ViiV Healthcare launches “Still Here” HIV PSA
ViiV Healthcare has announced a new public service announcement (PSA) titled “Still Here.” The initiative is intended to encourage conversations about HIV and prompt action around the topic.
The launch was communicated in connection with National Youth HIV/AIDS Awareness Day. No further details were provided in the available information, such as campaign channels, partners, creative elements, or specific activities.
Related articles
One A Day teams up with Ludacris for social-first wellness campaign
Bayer’s One A Day partners with Ludacris on a social-first campaign using humor to challenge extreme wellness trends and highlight simple routines.
AbbVie named MLB’s official pharmaceutical partner from 2026
AbbVie has signed a multi-year MLB partnership starting in 2026, expanding “Striking Out Cancer” league-wide with donations to Stand Up To Cancer.
Lilly opens interactive obesity experience in Berlin
Lilly Deutschland has opened an interactive obesity experience at Berlin’s Masumi Space. The installation runs from 2 to 8 March 2026.
NOWEDA relaunches LED truck tour for its pharmacy campaign
Ahead of 23 March, NOWEDA sends an LED truck with its “Apotheken stärken. Jetzt” campaign to several major German cities.
Three misconceptions that limit point-of-care marketing impact
Point-of-care marketing now spans telehealth and retail settings. Three misconceptions about prescribing, cost focus, and measurement transparency can limit impact.
apoBank launches new brand campaign “The best choice for healthy finances”
apoBank launched a new brand campaign in March 2026. The claim spotlights the bank’s specialization in healthcare professions across Germany.
Sanofi, Genentech and Kedrion back NBDF bleeding disorder campaign
NBDF has launched a multi-year bleeding disorder awareness campaign backed by Sanofi, Genentech and Kedrion, with celebrities featured in content.
Sanofi named Official Supporter of Boston 2026 Host City
Sanofi is now an Official Supporter of Boston as a 2026 World Cup Host City. Tanisha M. Sullivan joins the FIFA World Cup Boston 26 Honorary Board.